digital product design and development

Good strategies are built upon well-defined purposes. It’s what will set you apart, and what will make you different.

partnership with:

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Business discovery

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Business discovery

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

Business discovery

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

Business discovery

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

Business discovery

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

Business discovery

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

01.

Discovery

These are a series of workshops designed to help you find clarity and focus for your business and brand. Their goal is to create the environment for building a successful product that brings value to consumers’ lives.

Business discovery

We go through a business overview, we establish your needs and goals and establish technological feasibility.

Brand discovery

We do a brand audit, or a brand definition, whatever the case might be. We also create a client profile and finish up by evaluating the steps you need to take to gain revenue and exposure.

02.

Strategy & tactics

We develop the right strategy and tactics for your product to be successful. We define the customer and analyze his journey with your product. We also establish your brand’s positioning, main differentiator and personality, basically articulating the reasons why somebody should choose you over a competitor.

Strategy workshop

We are all about business at this stage and we establish the business goal, the business model and define what success means for you.

User-centered research

We build the customer persona and through a series of different processes we establish what your client approach strategy will be.

Competitive and industry analysis

A market research stage that allows us to analyze the competition and the way they communicate.

Concept validation

Using a certified approach we establish what are the basic expectations and the greatest assets of your product.

Brand core strategy

We define what archetypes fit your brand best, how your brand will be positioning in the market and what is its main differentiator.

Brand communication strategy

based on what your team and us have discovered about your brand we’ll create its mission and purpose, what it stands for and what path it’s going to take.

03.

Brand and user-focused design

We design a brand identity and customer experience solutions that fit your audience’s needs and desires, but most importantly that will make you different. We go from form to function, giving strategy a visual expression.

Brand identity design

We’ll be designing the logo, the overall look and feel - colors, graphics, typography and so on, all wrapped up neatly in the brand style guide.

Functional specifications

we’ll be narrowing in together on the features that will make up your product and write them down in a comprehensive and easy to understand document.

UX/UI

We’ll brainstorm the best user experience and interface to represent the ideal usability and visual feedback of the product to your users, going from skeletal wireframes and prototype all the way to a full-fledged design.

Pitch deck

we’ll help you create a convincing pitch deck, together with the message, design and overall slides of the presentation, so you can reach potential investors if you so desire.

04.

Development

We build your product from the ground up and make sure everything runs smoothly. We build, we test and we validate.

Architecture

We analyze and come up with the best architecture to sustain and build the product on, based on the functional specifications document and the business requirements that the product needs to ultimately fulfill

Functional specifications

We start creating the product, combining the knowledge and assets we gathered from the functional specifications document, the architecture, the design, business requirements, branding and overall building on the previously acquired information from the packages

05.

Marketing strategy

We envision the future with a set of rules and strategies that will help you enter the market and position yourself in the minds of the consumers.

Pre-marketing strategy

We come up together with a strategy up until you officially launch your digital product. We’ll figure out the best communication channels, industry influencers, and generally ways to get the product and the market ready for the launch.

Marketing strategy

We come up together with a long-lasting strategy to ensure that you get to properly communicate to your target audience after launching the product, as marketing is one of the best indicators of a product’s success. We’ll focus on copywriting styles, visual styles, channels, vision and others.